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Klaviyo + Go Fig

Marketing

Integrate Klaviyo with Go Fig for advanced email and SMS marketing analytics.

Setup Time ~15 minutes
Sync Frequency Up to every 15 minutes
Security SOC 2 Type II

Why connect Klaviyo to Go Fig?

Klaviyo powers sophisticated email and SMS marketing for e-commerce brands. Go Fig pulls campaign performance, flow data, and customer metrics into your financial platform. Understand true marketing ROI, customer lifetime value, and the real impact of your email and SMS programs.

With Go Fig's Klaviyo integration, your finance team gets instant access to the data they need without waiting for IT or manually exporting reports. Data flows automatically into your unified analytics environment, ready for analysis, reporting, and AI-powered insights.

What you can do with Klaviyo data in Go Fig

Flow Revenue Analysis

Track revenue generated by each automated flow and optimize accordingly.

Customer Lifetime Value

Calculate CLV by segment using Klaviyo data combined with purchase history.

Marketing Mix Modeling

Include email and SMS in your marketing mix analysis with accurate attribution.

Data available from Klaviyo

Go Fig extracts and normalizes the following data from your Klaviyo account:

Campaigns
Flows
Profiles
Segments
Lists
Events
Metrics
Revenue data
SMS metrics
Predictions
Catalogs
Forms

How to connect Klaviyo

1

Authorize

Securely connect your Klaviyo account with OAuth or API key. Your credentials are encrypted and never stored in plain text.

2

Review

Go Fig intelligently maps your data structure. Review to ensure it aligns with business logic.

3

Analyze

Your Klaviyo data is now available in dashboards, reports, Excel, and through Celeste, our AI assistant.

Common Questions About Klaviyo Integration

How long does it take to connect Klaviyo?

Most Klaviyo connections complete in under 15 minutes. You'll authorize access via OAuth or API key, select your data scope, and Go Fig begins syncing immediately. Our team is available to help if you run into any issues.

What data does Go Fig pull from Klaviyo?

Go Fig syncs campaigns, flows, profiles, and more from Klaviyo. Data refreshes automatically based on your sync schedule—up to every 15 minutes for marketing sources.

Is my Klaviyo data secure?

Yes. Go Fig uses OAuth 2.0 for authentication when available and never stores your Klaviyo credentials in plain text. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). We're SOC 2 Type II compliant.

Can I connect multiple Klaviyo accounts?

Yes. You can connect multiple Klaviyo accounts or instances to Go Fig. This is common for companies with separate accounts per business unit, region, or entity. All data flows into your unified analytics environment.

Ready to connect Klaviyo?

See how your Klaviyo data looks in Go Fig with a personalized demo.

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