Amplitude + Go Fig
Connect Amplitude product analytics to Go Fig for user behavior and revenue insights.
Why connect Amplitude to Go Fig?
Amplitude shows how users interact with your product, but finance needs the revenue connection. Go Fig integrates with Amplitude, pulling event data and cohort analytics into your financial platform. Understand which product features drive revenue, reduce churn, and increase customer lifetime value.
With Go Fig's Amplitude integration, your finance team gets instant access to the data they need without waiting for IT or manually exporting reports. Data flows automatically into your unified analytics environment, ready for analysis, reporting, and AI-powered insights.
What you can do with Amplitude data in Go Fig
Feature Revenue Impact
Measure which product features correlate with higher revenue and retention.
Cohort Financial Analysis
Analyze revenue and LTV by user cohort defined in Amplitude.
Churn Prediction
Connect usage patterns to churn risk and revenue impact.
Data available from Amplitude
Go Fig extracts and normalizes the following data from your Amplitude account:
How to connect Amplitude
Authorize
Securely connect your Amplitude account with OAuth or API key. Your credentials are encrypted and never stored in plain text.
Review
Go Fig intelligently maps your data structure. Review to ensure it aligns with business logic.
Analyze
Your Amplitude data is now available in dashboards, reports, Excel, and through Celeste, our AI assistant.
Common Questions About Amplitude Integration
How long does it take to connect Amplitude?
Most Amplitude connections complete in under 15 minutes. You'll authorize access via OAuth or API key, select your data scope, and Go Fig begins syncing immediately. Our team is available to help if you run into any issues.
What data does Go Fig pull from Amplitude?
Go Fig syncs events, users, sessions, and more from Amplitude. Data refreshes automatically based on your sync schedule—up to every 15 minutes for marketing sources.
Is my Amplitude data secure?
Yes. Go Fig uses OAuth 2.0 for authentication when available and never stores your Amplitude credentials in plain text. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). We're SOC 2 Type II compliant.
Can I connect multiple Amplitude accounts?
Yes. You can connect multiple Amplitude accounts or instances to Go Fig. This is common for companies with separate accounts per business unit, region, or entity. All data flows into your unified analytics environment.
Ready to connect Amplitude?
See how your Amplitude data looks in Go Fig with a personalized demo.
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